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With Millennials leading the way, consumers are looking for tools that allow them to take control of their finances and make banking easier. Via HypeLife Brands (SoCal) 
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![Millennials' Media Consumption Habits: TV, Music, Social Media, and Ads [Infographic] | Millennials | Scoop.it](https://img.scoop.it/nTWes4Uo56oa84wTrlsAGjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
The Millennial generation's media consumption habits differ from other generations'. Here's a look at Millennials' TV, social media, advertising, music, subscription, and other media habits. Via massimo facchinetti
Ariane Benard Mechler's insight:
Une infographie complète sur les habitudes de consommation des Millennials
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Scoop.it!
Yahoo7 has rewritten the rules on marketing to millennials, revealing many of their digital habits are very similar to Generation X and Baby Boomers. In a new report drawing from a range of studies, data and proprietary Yahoo7 research, it showcased seven key themes in which the 18-34 year old generation was more similar than different in their use and engagement with digital media. Among the themes:
Via Tourism Australia
Ariane Benard Mechler's insight:
Pas si différents que cela les Millennials?
Scoop.it!
How companies can incorporate gamification into their products to appeal to millennials. Via HypeLife Brands (SoCal)
Ariane Benard Mechler's insight:
Le jeu pour séduire la jeune génération Les Millennials aiment jouer, se voir rapidement récompensés, les contenus partageables, attractifs, le fun, la compétition, être incentivés. Les marques qui intègrent cela dans leurs stratégies commerciales sont sur le bon chemin
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