Do's and Don'ts of Social Media Research | World's Best Infographics | Scoop.it

Here's what you need to know to get started in social media research, according to the following Insights in Marketing infographic."Don't go into a social media market research campaign saying, 'Let's see what we find,'" suggests the infographic. "Instead, use it to test a theory or assumption."

 

Moreover, define the goals and objectives of your research campaign early. "This will help you separate useful data from useful chatter," states the infographic....