Make a boring business beautiful with infographic marketing | World's Best Infographics | Scoop.it

I’ve never met anyone who dreamed of integrating EHR software or auditing SOX compliance as a child. And I certainly don’t recall my mother sewing together a B2B content marketer costume for my first Halloween.*


But we’re actually in excellent company. The trouble is, however, your business can no longer rely on boring, boilerplate text to fill its funnel. That’s why I’d encourage you to spice up your content cookbook with a bit of infographic marketing.

,*It was a Peter Pan costume, and it was flawless.


Why do infographics outperform vanilla text?...