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YouTube has released a cluster of new products designed to help small businesses and first-time video advertisers record and publish videos in a bid to broaden the pool of potential media buyers using the online video service.
Jeff Domansky's insight:
YouTube provides free video tools to help small business produce video.
Jeff Domansky's curator insight,
June 22, 2016 11:33 AM
YouTube provides free video tools to help small business produce video.
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This infographic shows results of an analysis of the top 1,000 YouTube channels: “... over one million YouTubers run ads on their content. To put it another way, YouTube writes checks to more than one million people monthly. That's more than the U.S. television industry employs.
“The highest-performing 1,000 make a cool six figures a year. According to OpenSlate, the average revenue for the top 1,000 channels is $23,000 a month for an average annual payout of $276,000.”
[Who knew social video was this powerful? Marketers, PR and content producers take note ~ Jeff] Via Mindy McAdams
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You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about number four? According to Parks Associates, that goes to MLB.tv, baseball’s digital video offering. And the rest of the top ten list gets pretty interesting.
Jeff Domansky's insight:
Digital video services are growing in surprising directions not to mention reach.
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From
moz
Youtube is one the most powerful marketing channels at our disposal. Videos rank well in Google and often have rich snippets that attract more clicks and brand awareness. While it's a very effective platform to build readership and following, it can also be quite overwhelming. There are too many parts that come into play. How to create videos? How to build up views and subscribers? How to produce quality and stand out. Luckily, there are tools that make the process easier. While easy video creation tools have beencovered earlier, here are a few video marketing tools that let you discover more opportunities and allow you to achieve better results....
Jeff Domansky's insight:
Practical tools for better YouTube results.
Kulyias Swiney's curator insight,
June 19, 2016 10:02 PM
After finding this particular building using tools to boost your content market effect, this is another way to help with marketing yourself in the digital era. |
Great way to Increase your impact in your YouTube marketing program by using YouTube cards.