Three Tips for Leaders About to Miss Their Forecasts | Harvard Business Review | Public Relations & Social Marketing Insight | Scoop.it
Harvard Business School Professor (and former IBM and Kodak executive) Willy Shih poses an intriguing question: "Let's say your goal is to average 60 miles per hour in a journey across a one-mile bridge," he said.

 

...It's a scary moment when a company realizes that the goals it has set for a quarter or a year are simply not attainable. And yet in today's continually choppy environment, leaders are encountering that moment with increased frequency. And it is at this moment that leaders truly earn their pay, because many short-term actions can have devastating long-term consequences, particularly when it comes to innovation.

 

If you discover that you're stuck on Willy's bridge, consider these three tips...

 

[Scott Anthony offers sage advice for leaders -- JD]