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PATIENT EMPOWERMENT & E-PATIENT
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PATIENT EMPOWERMENT & E-PATIENT
Patients as the healthcare system "missing link" #digitalhealth #hcsmeu #hcsm #epatient Curated by Lionel Reichardt / le Pharmageek |
One company is developing an interesting platform with a e detailing solution which addresses adherence:
. Patient Focused Healthcare organized by diseases
• Patient videos• Pharma app tracker/health trackers for pills• DTC messages• Push technology• Regular updates
Costs:
“The general consensus is that adherence in most therapies is around 50%. I’ve seen figures that estimate that pharma globally loses $350bn a year due to non-adherence which is more than 1/3 the total market size, so effectively 25% of their revenues are gone due to non-adherence. If you can increase adherence, that’ll increase your revenues... period.
One company is developing an interesting platform within a e detailingsolution which addresses adherence:
Patient Focused Healthcare organized by diseases
• Patient videos• Pharma app tracker/health trackers for pills• DTC messages• Push technology• Regular updates