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Scoop.it!
White Ops has gotten big press attention for ad fraud, but drawn criticism in the process. 
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Scoop.it!
Lutter contre des fraudeurs aux méthodes de plus en plus sophistiquées est devenu le coeur de métier de sociétés comme Adloox, Integral Ad Science ou encore WhiteOps.
Christophe Dané's insight:
Un topo sur les outils et la situation de la fraude publicitaire. #sortezcouvert
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Scoop.it!
Meet Methbot, the Russian hacking operation that’s costing advertisers between $3 million and $5 million a day. At the very least, that’s a little over $1 billion a year – a hefty chunk of the ad industry’s estimated $7.2 billion annual ad fraud problem. White Ops first uncovered the browser-based botnet in September 2015, when it... Continue reading »
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Le point sur la fraude publicitaire, fléau de notre industrie.