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Rescooped by Lionel Reichardt / le Pharmageek from Transition Digitale de l'Entreprise
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The Emergence of the Content Marketing Platform | Content Marketing Forum

The Emergence of the Content Marketing Platform | Content Marketing Forum | BEST OF PHARMAGEEK | Scoop.it
Take a deep dive into the marketing technology universe. Learn about the rise of a platform that will enable content marketers to drive more impact within their organizations.

Via Peg Corwin, Frederic Patry
Lionel Reichardt / le Pharmageek's insight:

Learn about the pieces of a content marketing platform and how they can be integrated. These supplement your salesforce and marketing automation processes.

Melanie COVINHES's curator insight, August 3, 2015 5:05 AM

Learn about the pieces of a content marketing platform and how they can be integrated. These supplement your salesforce and marketing automation processes.

SusanMichelle's curator insight, August 6, 2015 6:11 AM

Learn about the pieces of a content marketing platform and how they can be integrated. These supplement your salesforce and marketing automation processes.

Pascale Philippe's curator insight, August 7, 2015 9:22 AM

Learn about the pieces of a content marketing platform and how they can be integrated. These supplement your salesforce and marketing automation processes.

Rescooped by Lionel Reichardt / le Pharmageek from New Digital Media
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How to Maximize the Reach of Your Posts on Social Networks

How to Maximize the Reach of Your Posts on Social Networks | BEST OF PHARMAGEEK | Scoop.it

This article and infographic was posted by Ted Nguyen for his blog.

 

Intro:

 

One of the most pressing questions whether you're new to social media or a social media maven is: What's the best way to post information or share content to optimize your reach


Compendium, a content marketing firm conducted a study of more than 200 companies to determine how social media professionals may optimize their engagement with both business-to-business-to-consumer conversations.


What they found is consistent with what Ted Nguyen has experienced and he has demonstrated that he clearly knows what he's doing

Here are some highlights:

 

"My experience in sharing more than 21,000 tweets and Facebook posts to my more than 82,000 Twitter followers and Facebook friends is consistent with the study’s findings"

.

**I recommend the hours between 10 a.m. to 1 p.m. (Pacific Time) or 1 to 4 p.m. (Eastern Time) are the best times for Twitter and Facebook to optimize social engagement engagement.

 

**I find that tweets shared earlier in the week do better than those sent later in the week. I also have discovered that Facebook posts do best Wednesday early afternoon.

 

**if you look at Ted's social shares, they run around the clock. he tries his best to engage with people in real time or near real time.

 

 

Selected by Jan Gordon covering: "Curation, Social Business and Beyond" 

 

Read article and see infographic here: [http://bit.ly/VG0xGL]

 

Infographic by DKNewMedia

 

Survey by Compendium


Via janlgordon, Matmi
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