B2B OP TBS
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B2B OP TBS
Designed for B2B professionals and students, the "B2B OP TBS" is a daily collection of articles, contributions, videos, and posts on B2B matters: CRM, SRM, Marketing, Business Development, Sales, Purchasing, Procurement, Branding & Naming, Project, Innovation, including some specific focus in dedicated sectors (Aerospace…)
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Rescooped by Christophe BENAROYA from Business: Economics, Marketing, Strategy
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IBM Big Data and Analytics - IBM and Twitter - United States

IBM Big Data and Analytics - IBM and Twitter - United States | B2B OP TBS | Scoop.it
See how IBM and Twitter are helping organizations gain insights from Twitter data to drive better decision making.

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Rescooped by Christophe BENAROYA from Business: Economics, Marketing, Strategy
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19 Free Social Media Analytics Tools for Marketers

19 Free Social Media Analytics Tools for Marketers | B2B OP TBS | Scoop.it
Know what's working on social media with the insights from our collection of free social media analytics tools.

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Israel George's curator insight, December 18, 2014 4:14 PM

Social Media Tools that are Free to use.

Rescooped by Christophe BENAROYA from Business: Economics, Marketing, Strategy
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Data Driven B2B Marketing: The Risks of Marketing on a Whim

Data Driven B2B Marketing: The Risks of Marketing on a Whim | B2B OP TBS | Scoop.it
Remember the difference between B2B and B2C consumer buying habits. Do B2B consumers generally make purchases on a whim? Most likely no. Therefore, should your marketing be done on a whim?

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