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Marteq's curator insight,
April 20, 2014 5:35 PM
Big Data, as it applies to B2B, is a misnomer compared to B2C. Not even close. The real question is: how do I collect this information, append it with 3rd party data, then make sense of it to find pockets of opportunity and competitive advantage. |
I normally do not scoop predictions, but this one is excellent.