B2B OP TBS
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B2B OP TBS
Designed for B2B professionals and students, the "B2B OP TBS" is a daily collection of articles, contributions, videos, and posts on B2B matters: CRM, SRM, Marketing, Business Development, Sales, Purchasing, Procurement, Branding & Naming, Project, Innovation, including some specific focus in dedicated sectors (Aerospace…)
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Rescooped by Christophe BENAROYA from The MarTech Digest
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The State of B2B Sales and Marketing Data

The State of B2B Sales and Marketing Data | B2B OP TBS | Scoop.it
Sales - Most B2B marketing/sales databases lack key information about prospects and customers, according to a recent report from NetProspex.

Via Marteq
Marteq's curator insight, June 1, 2015 9:42 PM

Please build a data management/data appending line item into next year's budget.

Rescooped by Christophe BENAROYA from CRM - eCRM - Social CRM
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Exlpoiter vos Big Data marketing en 6 étapes

Exlpoiter vos Big Data marketing en 6 étapes | B2B OP TBS | Scoop.it
Exploitez-les-big-data-marketing

Via Renaud Roualdès
Renaud Roualdès's curator insight, May 12, 2014 4:35 AM

Infographie sur l'exploitation du BigData en environnement marketing


Camille Raymond's curator insight, May 15, 2014 6:57 AM

Infographie sur l'exploitation de la big data dans son marketing