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B2B OP TBS
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Designed for B2B professionals and students, the "B2B OP TBS" is a daily collection of articles, contributions, videos, and posts on B2B matters: CRM, SRM, Marketing, Business Development, Sales, Purchasing, Procurement, Branding & Naming, Project, Innovation, including some specific focus in dedicated sectors (Aerospace…)
Curated by
Christophe BENAROYA
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Scoop.it!
Every year, as the calendar starts to wind down, we look to the new year with great hope and optimism. Maybe the coming year is the year when brands start Via Pantelis Chiotellis 
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Scoop.it!
Delivering a differentiating customer experience pays dividends. What are some important trends? Find out here. Via Pantelis Chiotellis
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"According to a study conducted by SiriusDecisions, B2B organizations where marketing and sales are aligned achieved 27% faster profit growth and 24% faster revenue growth within a 3-year period. "